About
For bears by bears
Who we are
We're the clothing brand made for bears, by bears. Celebrating beefy men and their bodies with a cheeky wink and zero attitude. Because every bear deserves to look and feel good in their own fur.
What we do
We create proper quality clothes designed specifically for thick, hairy men. Our gear fits real bodies of all shapes and sizes. We celebrate bear culture through art, sharing stories from our community and supporting the events that bring our furry family together. We're not just selling clothes - we're creating spaces where bears see themselves celebrated.
““I was fed up with bear gear - cheap itchy t-shirts, poor quality prints and a complete lack of choice. That’s why we’re building something different - a company that puts real bears first, with quality that lasts and designs that make you feel brilliant in your own fur.””
