The joy of post
Hey there, Rich from Cubbie & Co. here. You know that feeling when you spot a package waiting for you? That little spark of excitement, knowing something you've been looking forward to, has finally arrived? That's exactly what we want you to feel when seeing a Cubbie & Co. parcel.
As an online-only business, our packaging is often your first physical connection with us. And it matters. Think about opening an Apple product for the first, or my favourite, breaking into a Tony's Chocolonely bar—these moments are part of what makes these brands special.
Now, while we might not have their budgets (yet!), we absolutely share their belief that packaging matters. That's why every Cubbie & Co. parcel comes with our word and pawmark proudly displayed—so you instantly know it's yours the moment it arrives
Cubbie & Co packaging: from first idea to final design
Getting our packaging design right took time. We started with just our wordmark, but it didn't quite capture the playfulness we wanted. After several tries, we landed on something special: our word and pawmark as a pattern, with the pawmark serving as a seal of approval on the envelope's seal flap.
Living in the UK means dealing with, shall we say, variable weather. Our poly mailers are designed to keep your clothes safe and dry, whether they're being delivered during an English summer or the dreich of Scotland. And since Britain has one of the most variable climates in the world, yes, we get all the weather: they're perfect for anywhere.
Cubbie & Co. limited edition postcards
Inside, you'll find your order carefully packed with a limited edition postcard of a handsome cub or bear and a Cubbie and Co. sticker which you can pretty much stick to whatever you like—little touches that we hope make the unboxing experience feel special.
Because when you're excited enough about our clothes to place an order, we want that excitement to last right through to trying them on. It's about creating a moment that feels as good as slipping into your favourite tee.
