A year ago, I doubted whether Cubbie & Co. could work. Today, thanks to our incredible community's support, what started as a one-off tee for Bristol Pride has grown into something more meaningful. As we close for the holidays, enjoy Snowie's "Joy to the Fur" festive wallpaper—our small way of saying thank you.

As a start-up celebrating Bears we faced a challenge: traditional stock photos rarely show thick, hairy men. While our dream is working with real Bears in the future, we're using AI as a stepping-stone. Here's how we're making our images more inclusive using Dove's Real Beauty prompts, and what this means for authentically representing the community.

You know that feeling when you spot a package waiting for you? That little spark of excitement when something you've been looking forward to arrives? From our pawmark pattern to the special touches inside, discover how we're making every Cubbie & Co. delivery feel special. Because when you're excited enough to order from us, we want that joy to last from mailbox to your first try-on.

Every choice at Cubbie & Co., from our organic cotton to our printing methods, makes a difference to our planet's health. While we're new to this journey, our commitment to sustainability shapes everything we do. Because a healthier planet means a better future for our community.

As a proud gay bear, National Coming Out Day holds deep meaning for me. My journey began with an unplanned revelation to my parents, leading me to build a new life in Bristol. Now, I see my queerness as a source of strength, and while coming out is a lifelong process, I believe visibility matters more than ever. It's about showing the world that we're here, proud, and not going anywhere.

It started with finding that first grey hair in my beard. Now meet Snowie, our newest bear whose brilliant white fur celebrates every stage of life. In a community that often worships youth, his character reminds us that growing older brings its own kind of beauty and joy. Being a Polar Bear is about embracing each chapter of our lives and looking absolutely fabulous doing it.

Pack your budgie smugglers and sun cream! There's something magical about Sitges during Bear Week, when this Mediterranean town becomes a vibrant celebration of bear culture and community. We're going to listen and learn from bears worldwide. And yes, we'll have those limited-edition Cubbie stickers you've been asking about! Look for the slightly sunburnt British team on the beach.

Every tee we sell gets the full bear treatment - eight weeks of real-world wear, weekly washes, careful drying, and plenty of cuddles. As a bear making clothes for other bears, I've been trying our latest tees to make sure they feel right on thicker, hairier bodies. At Cubbie & Co., we don't just make clothes - we wear them, test them, and make sure they feel great on bear bodies.

What started as a rushed Pride t-shirt design became something much bigger. Through the magic of AI and countless hours in Illustrator, Cubbie was created a character who embodies my journey from an uncertain cub to proud bear. More than just a cute mascot, he's become a symbol for thick, hairy men who rarely see themselves represented in gay culture.